Case study / fashion eCommerce SEO and Meta Ads

Yewen Dresses: sales from $35K to $50K in 3 months

Yewen Dresses is an online women's fashion retailer selling stylish, affordable clothing to young adults and fashion-conscious shoppers worldwide. The site had serious speed problems, technical SEO issues and a sharp drop in organic traffic. We rebuilt it for speed, fixed the SEO, audited the content and added a targeted Meta ads campaign.

Fashion and apparelWomen's clothingE-commerceDTC

Client site: yewendress.com

Yewen Dresses homepage showing occasion and maternity dresses
300 to 800monthly organic users
$50Ksales, up from $35K, in 3 months
SEO + Metaorganic and paid working together

What was going wrong

The website had serious speed issues, technical SEO problems, and a major drop in organic traffic.

What we did

  1. Complete website redesign for a faster, better user experience.
  2. Resolved the technical SEO issues.
  3. Ran a full content audit and optimized the existing pages.
  4. Launched a targeted Meta ads campaign.

What changed

Monthly organic users before: 300

Monthly organic users after: 800

Sales before: $35,000

Sales after 3 months: $50,000

+43%

Sales growth in three months

Organic users nearly tripled, and sales grew from $35,000 to $50,000 in just three months.

Google Search Console, last 28 days

Google Search Console for yewendress.com showing 808 clicks and 67K impressions over 28 days
808total clicks
67Ktotal impressions
1.2%average CTR
31average position

Where AI search fits

Fashion shoppers increasingly ask AI tools for style and product ideas. Fast pages, clear product data and optimized content make a store easier to surface. We build this into our AI SEO work for online stores.

Ready to grow your store?

Book a free 30-minute strategy callSee all case studies